Selena Xu

EY wavespace™ ∙ Service Design Director ∙ HK

Selena Xu

EY wavespace™ ∙ Service Design Director ∙ HK

Selena has 10+ years of expertise in innovation and design thinking industry. She is deeply rooted in consumer insights to drive product innovation, with the understanding of business objectives and technology capability.

With hundreds’ of first-hand user research sessions conducted by Selena, she brings more than just user insights back to the clients. More importantly, she translates them into service concepts or actionable directions back to the teams for further iterations.

Selena is action- and impact-driven. To benefit the organization with smart decisions, she puts the users’ feedback at heart with the context of the business.

Related Sessions

Rethinking Digital Transformation: The Role of Design

Aug 26

HKG 香港 16:00 (GMT+8) / LDN 倫敦 09:00 / NYC 紐約 04:00

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